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I'm a senior Marketing major at the University of Northern Iowa and I'm blogging for my Digital Advertising class. My blog is mostly about online shopping and such because it's awesome. Don't you think? Though so. I also like vampires, so they will be inserted whenever possible. ENJOY!

Wednesday, September 7, 2011

Twittertising

In my Digital Advertising class we have to have a Twitter account (follow me @schmikaf).  On Twitter I follow some of my favorite brands.  Each brand has its own way of using Twitter for advertising.

After I started following 7 for all mankind, I received a private message from them on Twitter thanking me for following them and that they appreciate me as a customer.  I thought that this was pretty cool, considering that they probably get followed pretty often.  This small jester that they took their time to make made me feel like a valued customer.  Because of that, when I was bored and didn't know what to tweet, I tweeted at them.  If you think about all twelve thousand-plus followers they have...That's a lot of messaging.  And if each follower tweeted or re-tweeted something once, that throws their brand name out there even more!  I love how a large company like 7 for all mankind can make customers feel like they are important and meaningful through something as random as a twitter account.  

While I'm speaking fondly of 7 for all mankind, check out these cute jeans!  Like I tweeted: I wish I could find more to buy around here!

"Fashion put it all on me. Don't you want to see these clothes on me." - Lady GaGa


Happy Wednesday!
<3Kendra

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